Protecting

& Advocating

For Your Business

& Industry

• The only Washington horticulture trade association with a paid lobbyist looking our for you in Olympia & beyond.
  
  

• An organized, unified megaphone of voices successfully advocating on your behalf.
  
  

• Advocacy during covid restrictions resulting in your business not being shut down.
  
  
• Ensuring locally relevant, scientific-based research to support problem solving & innovation through the WSDA Nursery Advisory Committee, WSNLA Scholarship Fund & the establishment of a WSU Plant Pathology Research Endowment.
  
  
• Looking out for your interests with representation on state advisory councils, committees & commissions on pollinators, pesticides, urban forestry, invasive species and noxious weeds.
  
  
• A voice in DC!! WSNLA is an AmericanHort Lighthouse partner program, which means WSNLA member businesses have their voices heard in DC on broader issues impacting your business. (Labor/H2A, Pest & Disease & more!)
  
  
• Ensuring a strong and vibrant horticulture industry for the future.  As the largest grantor of horticulture scholarships in Washington State, with an average $26,000 given each year and over $500,000 in scholarships awarded since it’s inception in 1978, WSNLA Scholarship Fund takes this commitment seriously.

Professional Standards, Solution-based education & Access to Like-minded individuals

• Professional Development for You & Your Staff with access to like-minded horticulture professionals, quality conversation and solution-based networking opportunities.
  
  

• Professional standards, developed by the industry for the industry, demonstrating horticulture mastery & setting the industry standard for professionalism through the Certified Professional Horticulturist certification program.
  
  

• Sustainable best practices ARE landscape best practices!! ecoPRO Certified Sustainable Landscape Professionals best management practices, developed in collaboration with industry, academia and local municipalities, are transforming the Washington landscape industry & beyond!
  
  
• PROseries sessions that deliver timely, solution-based education relevant to your needs.
  
  
• Archives of the B&B Magazine, dating back to 1937, documenting industry issues, solutions, conversations, trends and more.
  

Industry campaigns
promoting your business
& the value plants
& services you sell

• Over $100,000 invested in 2023 & 2024 to promote Power Up Your Pollinators and driving customers to your business.
  
  
• Over $26,000 invested in 2023 promoting careers in horticulture to ensure the next generation of professionals.
  
  
• Committed to promoting industry professionalism, directing consumers to hire CPH & ecoPROs.
  
  
• Annual presence at the NW Flower & Garden Festival promoting industry professionalism and planting ideas of inspiration.
  
  
• Industry developed marketing tools like GardenWashington.com & the GardenWashington Guide that connect your business with consumers & FindPlantsPNW.com that provides you an easy industry resource to promote your plants & products or source them for your nursery or landscape jobs.
  
  
• Utility Tree Certificate Partner Program that helps add $$ to your bottom line.
  
  
• Leveraging opportunities to continually promote the benefits of plants, trees
  & value of landscapes.