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Dear WSNLA Member, 

WSNLA has learned that an identify fraud scheme is targeting landscape firms. A firm receives a fax that says it is from the United States Department of Transportation and that the Department requires certain information in order to qualify the firm as a prospective contractor. A "financial information release form" is provided and the company is told they must fax the form in to qualify for contracts. This letter is not from the U.S. Department of Transportation.

If you have received such a letter you should immediately contact your bank. If you have already suffered a loss due to this scheme, please contact Secret Service Special Agent Donnelly at 210-846-4708 and report the loss to assist the Secret Service in pursuing this case.

The Secret Service recommends extreme caution in all financial disclose areas and recommends the following business practices:

• Keep a close eye on all reported activities in your bank account(s).
• Notify your bank that any additional lines of credit or wire transactions should be viewed with suspicion and must be directly cleared with your company's official agent.
• Never provide information that would give access to your bank accounts without fully confirming who is receiving that information.

WSNLA will keep you informed about this issue as information becomes available. Thanks to the WSNLA member who took swift action to share this information.


Dear WSNLA Member,

WSNLA continues to promote its members through our new nursery passport program, and we’re inviting you to participate! Participation is FREE for the first 24 member businesses.

Here’s how it works…

The Passport will feature a coupon for discounted goods or services to be used at each participating business. Printed as an insert in the WSNLA Locator Guide, the Passport debuts at the Northwest Flower & Garden Show in February, will be distributed at various garden shows throughout the Puget Sound region, at member businesses, and to gardening clubs and prospective customer’s through online and office referrals. (Total circulation: 16,000+)

Tracking information is vital to this project! Participating businesses must commit to collecting all passport coupons used by customers, documenting purchasing information, and submitting information to WSNLA for tracking.

The information collected will provide feedback needed for grant funding of this program. It is our goal to provide information on total sales and customer purchasing trends, as well as the effectiveness of each advertising method: locator guide, web site, radio spots, prints ads, gardening events, and customer referrals.

Be sure to contact WSNLA immediately to secure your spot in the Passport. This is sure to be a fantastic new opportunity for member businesses. Once all coupon spots are filled, participation will be available for a nominal fee of $100. To assure your business is a part of this new and exciting WSNLA marketing campaign, contact Breanne Jones today at (800) 672-7711 or breanne@wsnla.org.

Thanks for letting WSNLA promote your business in 2008!


    
   
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